SCTP: Leveraging AI and Automation for Marketing, Sales and Customer Service

Tap on Govt Subsidies, Pay Little or No Cash

Course ID: TGS-2023018621​

Get In Touch!

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Overview

Pivot or advance your career with in-demand AI and Automation skills. This SkillsFuture Career Transition Programme (SCTP), delivered by QD Academy in partnership with the prestigious SMU Academy, is specifically designed for mid-career professionals seeking to transition into high-growth roles within Marketing, Sales, and Customer Service, or for companies looking to reskill their workforce for the future. Gain practical, industry-relevant expertise in leveraging AI tools and automation strategies to drive efficiency, enhance customer engagement, and deliver measurable business results. Supported by SkillsFuture funding, this programme blends expert instruction with hands-on application, culminating in a Capstone Project and career advisory support to ensure you are job-ready for your next career move.

You’ll Walk Away With

Completing this programme equips you with job-ready AI and automation skills crucial for Marketing, Sales, and Customer Service roles, enhancing your employability for a successful career transition. You’ll gain strategic business acumen on AI’s impact, build confidence through practical application and career mentorship, and earn a recognized Advanced Certificate, making you a highly competitive candidate for your next career move or invaluable to your current employer after reskilling.

Lesson Takeaways

  1. AI Fundamentals:

    • Define AI and its relationship with automation and machine learning.

    • Understand key milestones in AI development.

    • Identify real-world use cases across industries.

  2. AI in the Customer Journey:

    • Design customer journey maps powered by AI.

    • Identify pain points and automation opportunities within the journey.

    • Apply chatbot, CRM, and analytics tools to enhance Customer Experience (CX).

  3. AI-Driven Sales & Marketing:

    • Set strategic social media objectives for lead generation.

    • Create engaging, platform-specific content (e.g., leveraging TikTok).

    • Utilize AI for cost-effective marketing and e-commerce strategies.

  4. AI for Customer Service & Account Management:

    • Apply AI to enhance customer interactions and build stronger relationships.

    • Streamline account management processes using automation tools.

    • Design, build, and deploy intelligent AI chatbots for engagement and support.

  5. AI for Business Intelligence:

    • Master AI-driven analytics and predictive modeling techniques.

    • Apply AI tools to analyze complex data for sales and customer success insights.

    • Integrate AI into business processes for improved forecasting.

  6. Practical Application & Capstone:

    • Develop a comprehensive digital business development plan integrating AI.

    • Execute a real-world project applying learned AI skills.

    • Receive personalized career mentorship and guidance.

    • Build confidence presenting AI-driven business solutions.

Our Lesson Flow

Course Fees

Singaporeans aged 40 & Above

  • Course Fee $ 2,725
  • 70% Subsidy - $ 1,750
  • SSG Credits - $ 1,750
  • Course Fee $ 0

Singaporeans aged below & Above

  • Course Fee $ 2,725
  • 50% Subsidy - $ 1,750
  • SSG Credits - $ 1,750
  • Course Fee $ 476

Singaporeans Permanent Resident

  • Course Fee $ 2,725
  • 70% Subsidy - $ 1,750
  •  
  • Course Fee $ 0

Curriculum
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Meet our Instructors

Charmain Tan

Founder of QuickDesk Academy and Engages.ai | Forbes 30 U30 Asia

Linda Hui-Isaac

Certified Trainer | CEO, Founder, Principal Consultant, Crown Mercado Alliance Pte Ltd

Fern Deng

Certified Trainer | Co-Founder and Life Coach, Radiant Flow

Rachel Poo

Certified ACTA ACLP Trainer/Director at Resolutions Asia

Our Students Review

Joey Ng

Had a great experience learning with professional trainer Daryl. Very insightful course and no regrets attending. A good amount of knowledge gained on AI and automation! 

Meng Yao

Mason & Co Pte Ltd
 

The class is very insightful to me and I really get a lot of valuable knowledge, this course can better improve our current CRM system to make sure the customer have a better journey throughout our service.

Jenelle              

Kenneth & Co
 

I was interested in learning about AI which is currently trending in the market and I found a lot of innovative solutions and tools that can help us as marketers.

Jing Hwee & Tricia

Inlingua School of Languages Pte Ltd

We can integrate AI into our processes in the school and improve what we are already doing.
 

Cheng Soo Yin

DSC Industrial Pte Ltd

I found AI is very useful and I will use it to nurture and follow up customers, hopefully it can lead to more sales.

FAQ(s)

For the most updated Skills Future Credit (SFC) eligibility criteria, please refer here

Please check our available training courses here.

Upon successfully meeting the course requirements (like attendance and assessment), you will be awarded a Certificate of Completion. This certificate is issued by QD Academy.

For any inquiries about QuickDesk Academy’s training courses, individuals can reach out via WhatsApp at +65 8947 4804 (text-only), email at learnerssuccess@theqdacademy.com.

Course Fee & Government Subsidies
Singaporeans aged < 40 & Permanent Residents
Course Fee$14,500
GST (9%)$1,305
Course Fee Total$15,805
Up to 70% SSG Subsidy($10,150)
Nett Fee$5,655

For more info on SSG Subsidy, you can refer to the SkillsFuture website here.

Singaporeans aged ≥ 40
Course Fee$14,500
GST (9%)$1,305
Course Fee Total$15,805
Up to 90% SSG Subsidy($13,050)
Nett Fee$2,755

Up to 90% course fee funding under SkillsFuture Mid-Career Enhanced Subsidy.

A SkillsFuture Credit (Mid-Career) top-up of $4,000 will be provided to Singaporeans aged 40 years and above to further offset out-of-pocket course fees for this programme.

AFS-Qualified
Course Fee$14,500
GST (9%)$1,305
Course Fee Total$15,805
Up to 95% SSG Subsidy($13,775)
Nett Fee$2,030

Up to 95% course fee funding under Additional Funding Support (“AFS”) where participants must be:

  •  Singapore Citizens; and
  • Long-term unemployed individuals (6 months or more); or
  • Individuals in need of financial assistance [ComCare Short-to-Medium Term Assistance (SMTA) recipients or Workfare Income Supplement (WIS) recipients]; or
    • Persons with disabilities

Singaporeans aged 40 & Above

  • Courese Fee $ 2,725
  • 70% Subsidy - $ 1,750
  • SFC Credits - $ 1,750
  • Courese Fee $ 0

Singaporeans aged below & Above

  • Courese Fee $ 2,725
  • 50% Subsidy - $ 1,750
  • SFC Credits - $ 1,750
  • Courese Fee $ 476

Singaporeans Permanant Resident

  • Courese Fee $ 2,725
  • 70% Subsidy - $ 1,750
  •  
  • Courese Fee $ 0

Leslie Alexander

Data Analyst
Google

Leslie Alexander

Data Analyst
Google

Esther Howard

Data Analyst
Zoho Tech

Bessie Cooper

Data Analyst
Yahoo

Bessie Cooper

Data Analyst
Yahoo

Balqees Ahmed Fathi

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.

Bessie Cooper

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.

Savannah Nguyen

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.

John Doe

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.

Curriculum
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
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